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Merchant Consulting

Customer-centric ecommerce consulting

Annually, the e-tailing group conducts website mystery shopping on 100 ecommerce sites, fact-finding merchant surveys and fields extensive online consumer research to understand what works for industry-leading retailers. We apply practical knowledge from hundreds of projects and 15+ years of experience for both enterprise and SMB merchants, delivering actionable custom solutions that drive online conversion, evolve the web customer experience, and profitably sell more product.   Learn More

Technology Marketing

Thoughtful, go-to-market strategies

Whether you are an ecommerce solution provider, platform company or a point solution, the e-tailing group can create “voice of the merchant” marketing initiatives incorporating proprietary consumer research and merchant outreach to accomplish your goals. Timely briefs, comprehensive white papers, and webinars are readily embraced. Our very targeted and responsive merchant and media lists result in significant exposure and targeted lead generation.   Learn More

Featured Research

My Buys 84% of shoppers identify themselves as self-service
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e-tailing 55% of shoppers indicate that speed of delivery always influences retailer selection
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e-tailing Only 7% of consumers give retailers an "A" for relevant digital marketing
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